As a long-time Twin Peaks fan, I recall stretches of time without any officially licensed apparel, collectibles and other things. Lately, it seems like the universe has made up for lost time as companies like Undercover by Jun Takahashi, Nordstrom, H&M and Paramount’s online store have released some outstanding clothing options inspired by David Lynch and Mark Frost’s wonderful and strange show. Now, another United Kingdom-based retailer in joining the mix as Zavvi has created some unique must-have shirts and accessories.
WHAT IS ZAVVI?
Zavvi is an online retailer of entertainment products, including Blu-ray discs, collectables, homeware and toys. In Sept. 2007, Richard Branson sold his Virgin Megastores in the United Kingdom to a senior group of staff at his former business. They rebranded the 125 stores in the UK and Ireland as Zavvi. The business climate was tough toward the latter half of the 2000s which lead to Zavvi going into administration (a concept similar to bankruptcy in the United States). By March 2, 2009, the Hut Group had purchased the company’s assets and relaunched the company as an online only brand.
There are both a UK online shop and a version for shoppers in the United States. Their social media presence appears to now only focus on the UK portion as all posts for any US social accounts stopped in 2023.
TWIN PEAKS MERCHANDISE COLLECTION BY ZAVVI
On April 8, 2025, online retailer Zavvi released a Twin Peaks collection in honor of the show’s 35th Anniversary.
Their UK landing page for the collection contained a synopsis for show and small details about their assortment.
“Twin Peaks Merchandise
Uncover the mysteries of a small American town with Zavvi UK’s wide range of Twin Peaks merchandise. Inspired by the critically acclaimed TV series, our products include a selection of DVDs and Blu-rays, soundtracks, and more.
Secrets Built Around Secrets
Created by Mark Frost and David Lynch, Twin Peaks is a drama television series that made its debut in 1990 on ABC. The show centres around a small town in Washington called Twin Peaks, near the Canadian border. Season one begins with the discovery of a body, which is soon identified as a teenage girl named Laura Palmer. Dale Cooper, an FBI special agent, conducts an investigation to determine the circumstances of the victim’s death. Throughout the narrative, he slowly discovers that the townspeople are living sinister double lives.
In 1992, a feature film titled Twin Peaks: Fire Walk With Me was released. After a long hiatus, the series returned in 2017 for a third series, known as Twin Peaks: The Return and Twin Peaks: A Limited Event Series. The original show’s cast comprises Kyle Maclachlan as FBI Agent Dale Cooper, Michael Ontkean as Harry S. Truman (the local sheriff), Dana Ashbrook as Bobby Briggs (Laura’s boyfriend), and Lara Flynn Boyle as Donna Hayward (Laura’s best friend).
Throughout the duration of the series, it received various Emmy Awards and was named one of the 100 best shows in television history by Time magazine.
Mysterious Deals
If you are yet to experience the edge-of-your-seat suspense of the show, our Twin Peaks merchandise provides you with the perfect opportunity to dive straight in. Purchase the complete series and the film on DVD and Blu-ray, and start your binge-watching session.
The show was also well known for its music, helping to create suspense and intrigue. In celebration of this, we offer the complete soundtrack on vinyl. These are fantastic gifts for fans of the series and music afficionados [sic].”
Meanwhile, the landing page for the US assortment offers a different description.
Twin Peaks Merchandise
Begin your investigation with Zavvi US’s wide range of Twin Peaks merchandise. Inspired by the critically acclaimed TV series and its various spin-offs, our officially licensed products include a whole host of DVDs and Blu-rays.
A Supernatural Mystery
An American drama series by Mark Frost and Divid Lynch, Twin Peaks made its debut on ABC during the early ’90s. Despite its critical acclaim, the show received only two seasons for its original run, its cancellation announced in 1991. Nevertheless, it returned for a third season (known as The Return or A Limited Event Series) in 2017.
Set in the Washington town Twin Peaks, the story focuses on a murder investigation being conducted by the FBI special agent Dale Cooper (Kyle MacLachlan) and Sheriff Harry S. Truman (Michael Ontkean). Prom queen Laura Palmer (Sheryl Lee) has been murdered, and the innocent-appearing townsfolk are harbouring secrets. Over the course of the narrative, Cooper starts having strange dreams, supernatural experiences that reveal clues related to the case. To determine the identity of the killer, he must first decipher their meaning.
In 1992, a prequel movie titled Fire Walk With Me was released. Taking place before the events of the first season, the film revolves around solving the murder of Teresa Banks (Pamela Gidley), whose body is found floating down the river. The plot also recounts the final days of Laura Palmer, exploring her double life.
As a result of its poor box-office take, Fire Walk With Me never received the two sequels that were planned. However, consumer demand warranted the release of The Missing Scenes (2014), which compiled hours of deleted scenes.
Search For Clues
If you’re a die-hard fan of the show, our Twin Peaks DVDs and Blu-rays provide the perfect opportunity to reunite with Special Agent Cooper and his extensive list of suspects. Alternatively, newcomers can experience the complete box set (collecting all three seasons) for the first time.
For all of the product descriptions contain this opening statement about their 35th anniversary collection:
The iconic American mystery horror drama that gained a surprising cult following, Twin Peaks follows the supernatural surroundings of what should have been an ordinary detective investigation… Our range celebrates the classic show as it turns 35 this year, with carefully curated designs that fans of the hit 90s show should recognise and love in an instant.
TWIN PEAKS WELCOME HOODIE AND UNISEX T-SHIRT – BLACK
The collection includes a black hoodie and unisex t-shirt inspired by the “Welcome to Twin Peaks” sign and sign spot from Snoqualmie Valley, Washington. The front of the shirts contain the Twin Peaks logo and the population count of 51,201. The backs have a photo of the welcome sign and sign spot from the first two seasons.
For the Unisex t-shirt, Zavvi wrote, “We’re expanding out our creative lines, including this awesome Unisex T-Shirt. We start with the best Black bases made from 100% Cotton to produce our garments, to ensure the best result for you.” Sizes offered are extra small to 2X-Large. Retail is $20.99 US or £14.99.
For the Hoodie, the product page included these details: “Hoodies are made from pre-shrunk 70% Cotton, 30% Polyester. All hoodies are a regular fit.” Sizes offered are extra small to 2X-Large. Retail is $46.99 US or £34.99.
TWIN PEAKS GRAPHIC TEES FROM ZAVVI
There are additional graphic tees containing logos and icons from the show which are only printed on the front of the shirts.
TWIN PEAKS POPULATION 51201 UNISEX T-SHIRT – BLACK (UPPER RIGHT)
The Twin Peaks population count appears on a shirt without a back graphic: “We’re always looking to make the ultimate in fashionable, comfortable and eye-catching designs, so why not start with this Twin Peaks Unisex T-Shirt? Whatever the technique or design you choose, our Black Unisex T-Shirt lines, composed of 100% Cotton will bring you only the best result.”
Sizes offered are extra small to 2X-Large. Retail is $20.99 US or £14.99.
TWIN PEAKS ICON UNISEX T-SHIRT – BLACK (UPPER LEFT)
The Twin Peaks icon t-shirt contains a stylized “TP” logo with two peaks. This graphic is also featured on several officially licensed 35th Anniversary products from Paramount’s online store. The description for this shirt reads, “What’s not to love? We select the best Black bases made from 100% Cotton to produce our garments, to ensure the best result for you.”
Sizes are extra small to 2X-Large and retail is $20.99 US or £14.99.
TWIN PEAKS SYMBOL UNISEX T-SHIRT – BLACK (LOWER LEFT)
The Owl Cave symbol appears on a black t-shirt though their online store doesn’t offer this detail. It lists the shirt as a “Twin Peaks Symbol” (a quick internet search could have given them the name). The product page description reads, “This Unisex T-Shirt is produced in-house on a Black Unisex T-Shirt using 100% Cotton. Every finished item is carefully crafted to bring you the best result.”
Retail is $20.99 US or £14.99 and the shirt is offered in sizes from extra small to 2X-Large.
TWIN PEAKS THE BANG BANG BAR UNISEX T-SHIRT – BLACK (LOWER RIGHT)
For The Bang Bang Bar T-shirt, the website description reads, “We’ve pulled the best imagery together to produce a range of products specially designed for this range. Produced in-house on a Black Unisex T-Shirt at 100% Cotton, every finished item is carefully crafted to bring you the best result.” The shirt also included a city and state under the neon-inspired logo.
TWIN PEAKS THE GREAT NORTHERN UNISEX T-SHIRT – BLACK (LEFT)
I love the simplicity of The Great Northern t-shirt that also contains a the city and state where its located – Twin Peaks, WA. The online store offers little detail about the shirt, “This Unisex T-Shirt is produced in-house on a Black Unisex T-Shirt using 100% Cotton. Every finished item is carefully crafted to bring you the best result.”
Retail is $20.99 US or £14.99 and the shirt is offered in sizes from extra small to 2X-Large.
TWIN PEAKS WHO KILLED LAURA PALMER? UNISEX T-SHIRT – BLACK (CENTER)
It’s the question that sparked 35 years of mystery – Who Killed Laura Palmer? This unisex t-shirt includes her Homecoming Queen photo and the “Twin Peaks” logo. The product description included, “We’ve come up with the perfect design on this Unisex T-Shirt for you. Each of our Black Unisex T-Shirt items are carefully crafted, made from 100% Cotton to bring you the best result.”
Sizes offered are extra small to 2X-Large and retail is $20.99 US or £14.99.
TWIN PEAKS WINNERS CLUB UNISEX T-SHIRT – BLACK (RIGHT)
I couldn’t buy this shirt fast enough! Inspired by the casino from Twin Peaks: The Return, the black unisex t-shirt includes two chips advertising the Silver Mustang Casino Winners Club. The online description reads, “This Unisex T-Shirt is produced in-house on a Black Unisex T-Shirt using 100% Cotton. Every finished item is carefully crafted to bring you the best result.”
The Silver Mustang logo was originally designed by Karen TenEyck for the show’s third season.
Sizes offered are extra small to 2X-Large and retail is $20.99 US or £14.99.
RR CAFE T-SHIRT AND COFFEE MUG
Oddly, there are two items that contain a stylized logo for the “RR Cafe” in Twin Peaks, WA. It’s unclear why this was the name selected versus Double R Diner (especially since there are other diner products in this collection). The Twin Peaks Cherry Pie Unisex T-Shirt – White contains the cafe logo on the front left chest and “Home of Twin Peaks Cherry Pie” printed on the back.
Retail is $20.99 US or £14.99 and it’s offered in extra small to 2X-Large.
A white coffee mug with the cafe logo and phrase “Damn Good Coffee” was also produced and has a retail of $13.99.
A black t-shirt also contains the “Damn Good Coffee” phrase printed on the back while the front contains the RR Cafe logo and its location – Twin Peaks, WA. Retail is $20.99 US or £14.99 and it’s offered in extra small to 2X-Large.
DOUBLE R DINER-INSPIRED SHIRTS
Two close out the apparel collection, there are two Double R Diner-inspired shirts that take iconography directly from the show. The first is the Twin Peaks Double R Menu Unisex T-Shirt – Black that has the Double R Diner logo printed on the front left chest. The back contains a landscape image that is found on the diner’s menu.
I examined the Double R Diner menus in this article on Twin Peaks Blog. The image used is Canada, not Washington state – Asulkan Valley in Glacier National Park located in British Columbia, Canada.
The other shirt, Twin Peaks Double R Menu Unisex T-Shirt – Burgundy, also includes the Double R Diner logo printed on the front left chest area. The back contains a deep cut – the menu found hanging inside the diner! I’ve never seen a shirt with this graphic before now.
You can see that menu hanging along the back wall of the diner set throughout the first two seasons.
The t-shirt’s back graphic was rearranged to fit on a vertical canvas versus the original horizontal landscape. But it’s still so awesome to see a graphic like this used 35 years after the show debuted.
The online store also carries DVD / Blu-ray sets of the Television Collection and the Limited Release set.
If retailers continue releasing these great items, I will soon have a Twin Peaks t-shirt for every day of the year.
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